...as we unveil the secrets behind Britain’s most adored burger fillings, accompanied by a collection of enticing new recipes featuring our range of Americana Gourmet Buns ready to elevate your menus and skyrocket your sales!
...outlets can enhance competitiveness and broaden choice by infusing menus with classic flavours and gourmet ingredients that captivate consumers. Our latest research shows that 77% of out-of-home market customers indulge in a burger at least once a month, and burgers are prominently featured on 23.9% of all pub and restaurant main menus experiencing steady growth year-on-year.
...making the addition of premium buns and the right quality fillings a savvy strategy for operators.
When it comes to the bun, consumers would also pay £1.35 more for their burger in a gourmet bun!
...leverage our recipes and unlock the secrets behind Britain’s most sought-after burger fillings. Elevate your menu, captivate your audience, and watch your sales soar to new heights!
Fill in the form to check out our latest trend research and be inspired by our tasty recipes!
The Ultimate British Beef Burger. Served in an Americana Brioche Bun!
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The Chicken Burger of dreams with some of Britain’s most favourite fillings. Served in an Americana Grill Marked Burger Bun!
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Hallou it’s mi! Check out the ultimate Halloumi burger served in our Americana Gourmet Bun!
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Sources:
*Circana, CREST, 52 w/e September 2023.
**Opeepl, Americana, Britain’s Best Burger Research, January 2024.
†Opeepl, Americana, study of 500 diners from across the UK and all demographics, August 2021.
Lumina Intelligence Menu Tracker Tool, Spring/Summer 2023.
